Digital Marketing Specialist/Manager (depending on applicant’s experience)
 
JOB TITLE: Digital Marketing Specialist/Manager (depending on applicant’s experience)
EMPLOYER: Company DUTY STATION: Azerbaijan
PUBLISHED: 2018-12-28 LAST UPDATED: N/A DEADLINE: 2019-01-27

Job Title: Digital Marketing Specialist/Manager (depending on applicant’s experience)

Job brief

We are looking for a Digital Marketing Specialist/Manager( depending on applicant’s experience) to develop, implement, track and optimize our digital marketing campaigns across all digital channels. Digital marketing strategies are extremely important to our company's success, so your role will play a crucial role in achieving our business goals and objectives. We are expecting you to have experience and a big passion for digital technologies and various digital marketing channels.

Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement

Interested candidates are requested send their resumes, indicating expected salary, with the "Digital Marketing Specialist/Manager" in the subject line to, the jamilajafarli9@gmail.com  e-mail.

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